Honda wanted everyone to know what their story and what they're doing to be more green.  They also wanted to inspire Honda owners to do their part and let them know that by servicing their car they're helping the planet.  Animation was the perfect way to get their message across. 

See how simple shapes, colors, music, and "storyteller" voice over made this video very effective.

See more great animation examples on the Lilipip YouTube channel.  Also, be sure to contact us to see how your business' story can be told through animation.

SOYJOY, the maker of soy and fruit bars, has been using animation in their commercials.  Their brand is hip, healthy, and flavorful, and animation was a great way to strengthen the brand and stand out.  My favorite SOYJOY animation, "Jump Rope," uses bright colors and playful music to show viewers just how amazing one of their bars makes you feel.  

The second animation reinforces their brand with color and electronic music.

Be sure to check the Lilipip YouTube channel for more examples of great animation.

Check out this animation about entrepreneurship.  This animation was created for Grasshopper.com (formerly GotVmail), an awesome phone service for entrepreneurs.  The animation was created to get people to "join the entrepreneur movement; stimulate the economy; and spread the word."

This animation uses text, illustration, and animation to get an inspiring message across.  See how you can use animation in your business marketing video to get larger, more complex and emotional messages across?  This is the type of message that people talk about.  We've seen this video on Twitter and YouTube.

If you're interested in learning more about animated marketing videos, contact us.  If you're in Seattle and looking for video production, meet us for coffee.