Entries in non-profit video (1)

Wednesday
May272009

The Power of Animation for Non-Profits - Just using text

We've noticed at our recent events that a lot of people do not know about the power and diversity of animation.  Animation can capture anything that video can not because it's computer-generated.  Using animation can make complex issues simple; it can inspire and resonate with viewers in a creative way that video does not allow; and, it can deliver messages that viewers have heard many times in a medium that is more subtle and powerful.

This video called "The Girl Effect" takes a subject that we hear about often, underprivledged children, and moves the viewer to action.  This is done with only text and music.